When Build-A-Bear does something, they do it in a big way.
Just look at their famous, or should we say infamous, "Pay Your Age" promotion. People lined up and down malls around the world to get fabulous and adorable plush toys, and only pay their age.
It was so popular it had to be cancelled because people were fighting in the line ups!
The company that turned buying stuffed animals into a contact sport is about to make more waves. They just announced a limited Christmas Plushie and we already know it's going to be a huge hit.
The titular Grinch from How The Grinch Stole Christmas is about to be flying off the shelves, but don't worry, you can pre-order one now!
As with everything from Build-A-Bear, the Grinch will be completely customizable, meaning you can grouch him up, or make his heart three sizes larger and perfect for youngsters.
The normal plushie will be under $30 but you'll want to stuff a lot of his cute add-ons into your sack.
Turning the old Christmas curdmugeon into Santa will only be another $16, and in our books it's pretty much a must.
I think the stand out winner for the season is going to be the Young Grinch though. He's completely adorable and exactly what my 4 nieces are nephews are getting this year.
You can start your shopping right now by clicking here. Remember what happened last time Build-A-Bear had a promotion - don't wait too long!